Marketing Research Associate
Marketing Research Associate
JOB DESCRIPTION
JOB DESCRIPTION:
- Tracks, processes and analyzes sales data obtained; recommends actions to address findings, and presents monthly sales analysis report to the Marketing Head;
- Keeps abreast with market trends and provides users with information on new products available in the market;
- Identifies new product opportunities, conducts price survey, gathers competitive report and activities, and checks product display via market scanning;
- Gathers, processes and analyzes competitors’ reports from fieldwork and promotion merchandising team and submits to the Marketing Head monthly competitive analysis report;
- Monitors and observes the performance of promotion merchandising personnel by reviewing sales performance and mystery shopping;
- Recommends product, price and other marketing mix strategies based on sales and competitive reports;
- Prepares industry analysis for consumer appliances in the Philippines;
- Identifies SWOT, prepares competitive, market study and brand audit for the marketing plan and recommends strategic actions to address research findings;
- Participates in marketing events and activities as deemed necessary. Assists Marketing Communications Officer in marketing events, launching and trade activities in the execution of the plan;
- Provides report to management on overall product and marketing activities
- Practices 5S / maintains good housekeeping in the workplace;
- Safeguards/protect the company’s image.
- Performs other duties and functions as assigned.
QUALIFICATIONS:
- Candidate must possess at least a Bachelor's/College Degree , Economics, Engineering (Industrial), Business Studies/Administration/Management, Mathematics, Marketing or equivalent.
- At least 2 year(s) of working experience in the related field is required for this position.
- With knowledge on how to conduct consumer behaviour analysis, industry analysis, competitive analysis and brand audit;
- With knowledge in descriptive and inferential statistics; basics of data processing, tabulation and data management;
- With high mathematical reasoning and analytical skills for objective evaluation and inferences;
- Must possess adequate reporting and presentation skills.
- Detail-oriented, organized and hardworking
- With excellent communication skills (both written and verbal)
- Highly motivated, with self-initiative and can work with minimal supervision
- Willing to work in Edsa Munoz, Quezon City under Compressed Work Week (Mondays to Fridays)
OTHER JOB REQUIREMENTS
Education
Bachelor's/College Degree
Field of study
Finance/Accountancy/Banking
Specialization
General/Cost Accounting
WORK LOCATION
Quezon CityCOMPANY PREVIEW
Average application processing time
Dress Code
Language
Less than 2 weeks
Dress Code
Casual
Language
Filipino
Industry
Telephone No.
Mobile No.
Company Size
Manufacturing
Telephone No.
+63 092 732 8299
Mobile No.
+63 9 999 9999
Company Size
70 employees
Benefits
Working Hours
Sunday
Closed
Monday
8:00 am-6:00 pm
Tuesday
8:00 am-6:00 am
Wednesday
8:00 am-6:00 am
Thursday
8:00 am-6:00 am
Friday
8:00 am-6:00 am
Saturday
Closed
COMPANY OVERVIEW
CHERENZ GLOBAL MANUFACTURING INC. was created out of an unserved market demand. With 20 years of first-hand knowledge in the manufacturing and marketing of the family brand NIKON. The people behind Cherenz Global Manufacturing Inc. have accumulated enough experience to merit a thorough understanding of the Philippines' small appliance industry, consumer habits, and preferences.
Our aim is to continue the goodwill of the NIKON brand and place our own creative mark on quality products through the NIKON TOUGH MAMA brand for women's and kitchen appliances (electric fans, rice cookers, hair tools) and through modern flip calendar clocks by international brands TWEMCO and ICON.
We serve and adjust to the corporate requirements of institutions looking for promotional electric appliances all year round as gifts, sales incentives, promo bundling, or seasonal in-store promotions.
TOUGH MAMA is the new generation Home and Personal Appliances designed and built to the exacting standards of the contemporary consumer. Made from good quality materials and using modern technology, TOUGH MAMA guarantees years of convenience, enjoyment and trouble-free use with the assureance of safety and energy-efficiency. In addition, all TOUGH MAMA products are priced affordably to make it an essential part of your "smart" modern living.
- Safety-focused technology
- Environmental-friendly materials
- Energy-saving application
- With service centers nationwide
- LIfetime Free Service guarantee
WHY JOIN US?
Competitive Salary package and benefits!