Binondo Food Group is an umbrella company that has concepts of fast food and restaurant, in order to cater to the evolving food preferences of the Filipinos. Its core principle is built in providing world-class quality food and service at reasonable prices. Binondo Food Group has various brands for both concepts that offer various food experiences for its customers. It continues to develop new ideas and brands to serve a wider range of the food market, while putting up stores in strategic locations.