• Assumes accountability and ownership of multi-channel program successes and failures for several client accounts.
• Monitors and reports program financials, budgets, and fees to senior management
• Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
• Keeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
• Directs and manages the daily work flow of all client programs, including initiation and management of projects across departments
• Reviews client deliverables for quality and ensures that recommendations and work product are sound and viable
• Creates and executes digital account strategies and plans for each client
• Effectively manages keyword strategies
• Understands multi-channel optimization best practices and articulates knowledge and client deliverables effectively
• Provides excellent communication via phone, emails and direct contact
• Effectively creates and delivers client presentations
• Provides thought leadership to clients
• Develop content for dissemination via press releases, social media, websites, and other distribution channels.
• Scan the media marketplace to keep up-to-date on the latest media trends.
• Build and manage the organization's social media profile and presence.
• Build long-term relationships with media influencers.
• Appropriately manage the organization’s media budget.
• Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
• Manages budgeting, forecasting, billing and invoicing
• Meets specified deadlines
• Embraces and encourages a culture based on team work, collaboration, and intellectual curiosity
• Adopts stated account management standards and program management best practices

• At least 3 years of industry-related business development experience
• Preferably from an advertising agency or had relevant brand work from Client side
• Strong communication and interpersonal skills
• Proven knowledge and execution of successful development strategies
• College degree holder preferably of Marketing, Business, or Communication related course
• Experience in professional-client relationship management is preferred

• Multichannel experience (paid search/social/display/programmatic)
• Great account management skills
• The ability to plan and strategize at a senior level
• Strong analytical and planning skills
• Excellent problem-solving skills;
• A persuasive and confident approach to creative projects
• Excellent written and oral communication skills
• Effective team management capabilities
• Keen attention to detail and budgetary restraints
• The willingness to note relevant trends and develop ideas
• The ability to work as an authoritative figure in a busy team
• Strong experience in the digital space, including research, planning, buying, and documentation
• Google Ads Certification a plus
• Proven ability to work with a client budget, third party research and audit publications to analyze data, write a media plan, and present with credibility
• Experience with planning and/or implementing paid search and paid social campaigns
• Demonstrate familiarity with marketing concepts and terms

Demonstrate ability to negotiate value added opportunities for clients