1. Digital Marketing

1.1. Builds and executes social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification

1.2. Researches the market to identify new opportunities and design strategies to capture online market opportunities

1.3. Monitor campaign performance and optimize to maintain the competency

1.4. Planning, Strategy, and Execution of Digital Marketing Campaigns

1.5. Content Calendar Plotting & Publishing

2. Research and Marketing Content Analysis

2.1Generates innovative ideas to promote BOHI businesses

2.2 Generates, edits, publishes, and shares daily content that builds meaningful connections and encourages community members to take action

2.3 Develops, maintains, and updates accounts database;

2.4 Develop and execute successful paid and cost-efficient marketing strategies to attract prospects and increase interest in the service

2.5 Directly coordinate with influencers and acquire a thorough understanding of their needs

2.6 Uses customer feedback to ensure client satisfaction

2.7 Gathers market and customer information to develop a marketing strategy.

2.8 Conceptualizes plans and strategies to grow/expand customer/client base 2.9 Submits reports to immediate superior and all other pertinent information related to marketing development activities.

Must be Bachelor’s degree in business administration , marketing, communications, or related course/discipline

• Minimum of one to two (1-2) years of proven working experience in digital marketing

• Has an influencer marketing background with at least 2 years of experience with direct KOL coordination

• Has a good understanding of local influencers and the social media • Reliable and a good team player in a fast-paced work environment

• Problem-solver and strategic thinker