JOB DESCRIPTION
THE ROLE
The Digital Media Analyst is responsible for leading the execution of strategic digital advertising plans that create exceptional business value for our clients. This includes the ongoing media buying, management, activation, optimization, and reporting for all digital advertising campaigns.
JOB QUALIFICATION
ESSENTIAL FUNCTIONS
> Manage multiple clients’ digital ad buying and activation to increase leads and/or revenue
generation
> Create significant business value for the clients across Paid Search, Paid Social, and
Programmatic platforms
> Own, measure, analyze and report on overall digital program performance and implement
optimizations and testing as appropriate
> Collaborate with a Digital Media Strategist to develop, execute, and measure media plans
> Work with the content and creative teams, both client-side and internally, to develop
campaign assets that will make an impact
> Develop, manage, and implement campaigns across Paid Search, Paid Social, and
Programmatic Display channels
> Collaborate with channel experts, strategists, and team members to produce best-in-class
digital campaigns
> Keep up to date with industry trends and new tools to bring cutting-edge experiences and
insights to your clients
QUALIFICATIONS
> A Bachelor’s degree in the related field is preferred
> 2-3 years of experience managing and optimizing digital campaigns across Search
Ads (Google / Microsoft), Social Ads (Facebook / Twitter / LinkedIn), and
Programmatic (any DSP, but Basis preferred). Additional channels such as Amazon,
Yahoo, OTT, TikTok, and podcast ads are nice to have, but not required
> 2+ years managing media budgets across platforms and maintaining ROAS or CPA
targets
> 1+ years of Google Analytics experience (or other web analytics) for reporting,
conversion tracking, and attribution
> 1+ years of A/B testing experience on relevant ad platforms
> 1+ years in a client-facing, customer service, or sales role
> Proficient in Microsoft Office Suite, with Advanced Excel Knowledge
> Financial, medical, and healthcare media management experience a plus
> Analytical and creative thinking skills
> Excellent written and verbal communication, interpersonal, and organizational skills
> Experience in a multi-client environment
> Highly self-motivated and always looking for opportunities to optimize processes
> Oriented toward delivering value with a strong sense of urgency, empathy, and ability to prioritize appropriately
OTHER JOB REQUIREMENTS
WORK LOCATION
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COMPANY OVERVIEW
Join a company with values you can be proud of and a place where you can grow, be supported and reach your goals. Living our values every day is the reason people love working at DOXA - and it's all about Trust, Transparency, Inclusion, Excellence and Results. Together we can build culture of bayanihan with an eye toward lifting up our global community.
We care about you, your family, your community, and your wellbeing. The culture we provide as well as our competitive benefits are an investment in you as we strive to make an impact together.
Competitive PayWe are not a low-cost BPO because we believe in paying you what you are worth.
Premium BenefitsWe offer exceptional benefits to ensure you and your family have the coverage you need – from health plans and paid time off to daily meal subsidies. We treat your family as an extension of ours.
Flexible WFH OptionsWe give you the option to work from home or in the office. This gives the flexibility you need and allows you to spend what would be commuting time with your family and working towards your personal growth.
Culture Of ExcellenceWe have high expectations. Working with like-minded, driven people gives you the opportunity to learn from them, share knowledge, and lead alongside the best of the best.
Professional DevelopmentWe connect you with clients who share your same values and finding a role that encourages your strengths, you have the opportunity to realize your full potential and continue to grow.
Get to know us more. Please visit our website: www.doxa7.com