JOB DESCRIPTION
Role Overview
This is multifaceted digital content and design role including social media and website/blog management, the design of promotional collateral, eDM and newsletter program management and brand strengthening.
Key criteria for the role:
- Minimum of 2 years experience in digital marketing
- Excellent writing, content creation, editing (photo text) skills and HTML
- Good English language skills
- Sound knowledge of SEO, SEM, Facebook
- Good understanding of marteting automation tools such as Act-on, Mail Chimp
- Driven with an excellent eye for detail
Responsibilities:
- Asssist with marketing strategy to increase leads and build brand awareness
- Produce designs for marketing campaigns, email templates and landing pages using Act-on and SugarCRM
- Write blog content and edit CMS pages
- Develop and enhance SEO performance to improve organic traffic
- Monitor Google Analytics to ensure trends are recognized and acted upon so as to maximize revenue opportunities
- Manage and build social media content
- Roll out campaigns across social media assets as required
- Create an MQL and SQL program (Marketing Qualified Lead to Sales Qualified Lead
Successful candidate should be able to start ASAP and willing to work in Davao City.
OTHER JOB REQUIREMENTS
Education
Bachelor's/College Degree
Field of study
Marketing
Specialization
Marketing/Business Dev
digital marketing,
seo,
content management,
graphic design,
sugarcrm,
crm,
content creation,
website management,
html,
mail chimp,
SEM,
Google Analytics