JOB DESCRIPTION

• Pitch Infinix as part of trend stories in well-known local media
• Work closely with HQ PR and marketing team to stay up to date with the latest of product communication plan, and align on key selling points for Infinix key product
• Oversee all communications with the media, including product launch event, media briefing, daily media inquiries etc
• Draft and localise press kit including press release, product one pager, interview briefing book etc
• Work with regional marketing team to support launch event
• Develop and Maintain excellent relationships with local media and KOL
• Crisis management
• Create messages and fresh story ideas around local hot topics to create noise for the brand overall and for the product

REQUIREMENT

• Mobile/Electronics Industry experience